sector
Category
Ideas

partner objectives:

  • Meet and do business with Tourism Ministers and Destination CEOs

  • Announce new routes, services, destination partnerships, etc

  • Own the inbound journey to KSA/TOURISE

  • Build the B2B pipeline (NTOs, Hotel groups, investors, etc)

Category Ideas

Airlines

*All images are illustrative

*All images are illustrative

partner objectives:

  • Showcase new vehicle models, technology and innovations to international audiences.

  • Position the brand as a leader in sustainable and future mobility.

  • Build relationships with tourism ministers, destination developers and major investors.

  • Demonstrate vehicles in real-world tourism & hospitality environments.

Category Ideas

AUTOMOTIVE

partner objectives:

  • Showcase new products and upcoming technology launches.

  • Demonstrate how consumer technology can enhance the travel experience.

  • Reach senior decision-makers, technology leaders and affluent consumers.

  • Drive product trials, customer acquisition
    and retail sales.

Category Ideas

CONSUMER ELECTRONICS

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partner objectives:

  • Connect with international investors, sovereign wealth funds and institutional capital.

  • Showcase major developments and upcoming tourism projects.

  • Attract international hotel operators, hospitality
    brands and strategic partners.

  • Generate investment opportunities and
    commercial leads.

  • Position the company as a leader in
    destination development and
    sustainable urban planning.

Category Ideas

REAL
ESTATE

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partner objectives:

  • Build relationships with tourism ministers, destination CEOs and investors.

  • Showcase new hotel openings, destinations and hospitality concepts.

  • Generate corporate bookings and establish relationships with international travel buyers.

  • Promote loyalty programmes and drive new
    member sign-ups.

  • Secure management agreements and
    development partnerships.

Category Ideas

HOTELS

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partner objectives:

  • Drive bookings and customer acquisition across flights, hotels and experiences.

  • Promote destinations and increase demand for travel to Saudi Arabia.

  • Build relationships with tourism boards, airlines and hotel groups.

  • Showcase new booking technology and travel products.

  • Generate new business through B2B
    meetings and strategic
    partnerships.

Category Ideas

TRAVEL BOOKING PLATFORMS

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partner objectives:

  • Increase brand awareness and product trial among international audiences.

  • Showcase new products and product innovations.

  • Build relationships with hospitality groups, airlines, retailers and distributors.

  • Drive consumer engagement through experiential marketing.

  • Promote health, wellness and sustainability credentials.

  • Generate new distribution and commercial opportunities in Saudi Arabia and
    internationally.

Category Ideas

FMCG  

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partner objectives:

  • Demonstrate technology solutions to tourism ministers, destination CEOs and major industry leaders.

  • Generate B2B leads and establish strategic partnerships.

  • Showcase AI, cloud, cybersecurity, data and digital transformation capabilities.

  • Position the brand as a leading technology provider
    for the global tourism industry.

  • Announce new products, partnerships and
    innovations.

  • Build relationships with governments,
    developers and tourism operators

Category Ideas

TECHNOLOGY

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partner objectives:

  • Build relationships with tourism ministers, destination CEOs, investors and major corporations.

  • Generate corporate banking and investment opportunities.

  • Position the bank as a strategic financial partner for
    global tourism development.

  • Showcase financial products and services to
    international businesses.

  • Facilitate investment into tourism infrastructure
    and destination development.

  • Promote wealth management, corporate
    banking and international
    financial services

Category Ideas

banking

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partner objectives:

  • Build relationships with tourism boards, airlines, hotel groups and travel operators.

  • Showcase travel insurance and corporate risk management solutions.

  • Generate new business opportunities with tourism and hospitality organisations.

  • Position the brand as a trusted partner in the
    growth of global tourism.

  • Demonstrate expertise in sustainability,
    resilience and emerging tourism risks.

  • Promote products to international
    travellers and corporate clients

Category Ideas

INSURANCE   

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partner objectives:

  • Build relationships with tourism boards, airlines, airports and destination developers.

  • Showcase international logistics capabilities and supply chain solutions.

  • Generate new business opportunities across tourism infrastructure and hospitality.

  • Demonstrate expertise in transporting goods,
    equipment and event infrastructure.

  • Position the brand as a strategic partner in the development of global tourism.

  • Announce new routes, facilities, services
    and strategic partnerships

Category Ideas

LOGISTICS

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Key rights and Benefits

  • TBD

COMMERCIAL PROGRAMME

VIK

*All images are illustrative